Over the past year, China's "3G first year." One year ago today, the global news media, flash, China issued 3G licenses FireWire. This is the national implementation of the economic stimulus plan for a strong, China Mobile, China Telecom and China Unicom were given a 3G "pass", thus China into the 3G era.
Over the past year called "crazy money-burning" of the year. Carriers to drop down nearly 150 billion yuan of the large amount of money, setting off wave after wave of 3G wave, hitting the cities and even villages, one after another, behind the market staged battle is in full swing.
Networking contest the most money-losing carrier battle
3G was named last year's "most money-losing business," this is not an exaggeration. Statistics of the Ministry of Industry and Information said that the three major carriers last year, up 143.5 billion yuan of investment. The most direct return on heavy investment is more and more cities and even towns joined the ranks of 3G.
The last day of last year, announced that China Mobile, TD completion of the network 3, for more than 70% of the country to achieve 3G coverage areas and cities. China Mobile 3G coverage of 238 cities, covering only the beginning of the licensing of 10 cities. The same day, China Unicom, also said two of the 50 cities has begun to distribute telephone numbers, its WCDMA network covering 335 cities nationwide. However, China Telecom, the fastest pace. As early as last October, China Telecom's 3G network will cover 342 prefecture-level cities, 2055 more than 6,000 county-level cities and towns developed.
While in Happy Valley enclosure, the three carriers start competing brands Raiders, from China Telecom's "Wireless LAN" to China Mobile's "G3", and then to China Unicom's "fertile" advertising campaign and amplified.
According to the latest statistics Ovid consultation, last year China has more than 11 million 3G users, of which China Mobile's TD users temporarily first, a total of 500 million users fall under his command. TD rally the Chinese telecommunications industry in this effort of communication standards, the 3G over the first year of implementation of "third world" expected.
Feast equipment manufacturers ZTE and Huawei are the international jumping
Network operators building large single-feed fertilizer equipment suppliers. Contest in the Chinese and foreign brands, local equipment manufacturers come to the fore, especially Huawei and ZTE.
Several joy are anxious that this situation is the 2009 portrait of equipment manufacturers. Telecom operators in China, followed by a round of bidding equipment, Huawei, ZTE, Datang and Putian outshine the former foreign predators.
Foreign media inventory last year in the telecommunications industry, the use of the "Western does not shine Dongfang Liang" image view. Huawei and ZTE in China "3G first year" to draw up a beautiful curve. The end of the first quarter of last year, Huawei in the global telecommunications equipment market share of 15%. The end of the third quarter, Huawei's global market share rose to 20%, crowding out Noci, become second only to Ericsson, the world's second-largest telecommunications equipment manufacturers. ZTE's global market share rose to 7%. The two Chinese companies to take off in the same time, Alcatel-Lucent, Nokia Siemens and Nortel and other foreign companies struggling.
Huawei is the envy of the financial statements of last year, sales are expected to more than 30 billion U.S. dollars, an increase of nearly 29% over the previous year to become China's largest CDMA and WCDMA providers.
ZTE's mobile phone in the "wall" and the "wall" while flowering, is expected to become the world's No. 5 mobile phone operators. This is an unprecedented leap in mobile phone business.
Melee carriers operating system, PC giants control the mobile phone chain
Last year, China Mobile Release Ophone from platform to Intel chips Gangster joint Nokia; blossom everywhere from the Google Android phone, Google-branded handsets to the Nexus One Phone hot baked; from Nokia to create Linux-based maemo, to Qualcomm Brew MP cell phone plan ; from Plam exit the market, to the popular Apple iphone wave of global ... ... 3G mobile phone operating system to unprecedented fierce competition, gave birth to many new elements and Aspect.
Smartphone end stage go it alone, "terminal + application" model gradually become the mainstream. The strength of IT industry, all have aimed at mobile Internet opportunities, China Mobile, MM (application mall) on the line, which is the world's first operators to launch an online software store. China Telecom "Tianyi space" application Mart also launched a public beta. China Unicom is not far behind in the preparation of "Wo Shopping Mall."
Smart phones Smart 3G mobile phone universal tide thousand is not a dream
Last year in the first half, kept the mobile phone operator company sounded "Assembly", industry enthusiasm unprecedented agitation. So, Apple iPhone is coming, Blackberry has come, a variety of Xphone have come - moving OPhone, Google, Gphone, Microsoft Wphone and Unicom brewing in Uphone. The latest move is that China Telecom in the field of high-end smart phones have found a breakthrough in its 3G Internet, four-channel dual network dual standby phone and WIFI / WAPI Internet access a big fuss.
Competition in addition to high-end phones, the low-cost 3G smartphone market has entered the critical point. China Telecom Head Ma Daojie terminal, said a highlight of this year will be to build more affordable 3G phone. This year, China Telecom tried to thousands of 3G smart phones to grab the user.
At the same time, thousands of mobile smart phones have also been sharpening its talons. TD Industry Alliance, Lu Yu, director of marketing, said 600 to 1,500 yuan in low-cost smart phone will achieve a breakthrough this year. She expects the number of TD users will break 30 million mark, TD end market size will reach 45 billion yuan. As of the end of December last year, TD total number of 266 terminal section.
In fact, in the terminal area, but the most eye-catching smartphone, the last year from Smarbook to the Booklet, and then to electric paper book can be described as colorful.
3G the first year of Events
Licensing
January 7, 2009, the Ministry of Industry and Information Technology of China Mobile, China Telecom and China Unicom issued three third-generation mobile communication (3G) license, a move indicates that China has formally entered into the 3G era. Among them, the approval of China Mobile TD-SCDMA-based technology to increase standard of the 3G license, China Telecom to increase technical standard based on CDMA2000 3G licenses, China Unicom to increase technical standard based on WCDMA 3G license.
Brand
December 22, 2008, China Telecom launched its 3G brand "Tian-yi." January 7, 2009, China Mobile China Mobile 3G release marking "G3". April 28, 2009, China Unicom issued a new corporate brand "fertile."
Business
April 1, 2009, China's domestic 3G mobile standard TD-led, after a 1-year commercial trial, the official launch of the commercial process.
銆??2009骞?鏈?6鏃ワ紝鍦ㄤ腑鍥?G鍙戠墝100澶╀箣闄咃紝涓浗鐢典俊瀹e竷鍦ㄩ鎵?20涓煄甯傛寮忓晢鐢ㄥ叾3G涓氬姟锛岃?133銆?53鍜?89绛夋墜鏈哄彿娈电殑鐢ㄦ埛鍙洿鎺ュ崌绾т娇鐢?G缃戠粶銆?br />
May 17, 2009, China Unicom launched 3G in 56 cities in commercial trial, on October 1, China Unicom officially commercial 3G network.
銆??鈻犺鑰呰瀵?br />
Look forward to the era of 3G civilians
"Castles in the air" as "proximity." In the past year, 3G staged the drama to ordinary foot off the eyes of addiction.
We are pleased to see that, 3G will reach the office at: phone screen makes the smiling faces of their loved ones feel warm and noble past, dressed in civilian clothes more and more of the smart phone as "3G first year of the" best move people selling point.鍚屾椂锛?G瀵瑰唴闇?殑鎷夊姩绔嬬瑙佸奖锛屾湰鍦熻澶囧晢鍦ㄥ浗闄呭法澶寸殑鏅亶鍥板涓椿寰楁湁婊嬫湁鍛炽?
However, in addition to lively advertising campaign, high-end mobile phone turns debut and peaked again in addition to statistics, the average person, 3G brings surprises, or too little, not enough to engender the urge to upgrade.
First of all, 3G's rates still too high, whether it is mobile Internet access or voice calls, the cost is still a certain threshold. Although the operator has launched the "stored Huafei for mobile phones" and other incentives, but touched upon the cell phone prices will always see a high level, but the algorithm incentives puzzled. In fact, consumers do not care what brand and what you are operators, cost is the most important measure.
Secondly, 3G licenses before the clamor of the so-called "killer application" did not give all themselves. Now look, before the general optimism of 3G video calls and did not fire up. As the first batch of 3G users, the author himself did not play a few video calls, because the concrete used in many conditions bound, for example, call each other must also be 3G users.
Some people wonder, 3G speed of development is too slow? Allegedly to a company's findings on the 3G user is melancholy: 3G "first experience were" typical of a low age, low income and low education, and the industry is expected to complete this not the same.
3G embarrassment is far more than that.澶ф妸鐨勯摱瀛愮牳杩涘幓涔嬪悗锛屽鍔犵殑甯﹀杩樻病鏈夌粰杩愯惀鍟嗗甫鏉ョ湡閲戠櫧閾躲?鍦ㄦ櫤鑳芥墜鏈哄ぇ鏅強鐨勬氮娼笅锛屽浗浜у搧鐗岀殑韬奖澶皯銆?An official said the Ministry of Industry, trapped in the core technology, 3G mobile phone standing on the top of the current mostly foreign giants. Reported last year, the production of 3G handsets in China, the foreign-funded enterprises accounted for 93%.
Fortunately, the confusion is only temporary, perhaps these questions will be resolved in 2010. We look forward to a genuine civilian era of 3G. 3G mobile phone is only as 2G handsets to sell when the 3G era that is popular.
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